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Bachelor of Art in Visual Communication (Honours)

The course is designed to help you become a visually intelligent and literate communicator. It develops your flexibility to solve complex visual design problems, and sensitivity to appreciate the cultural, environmental, political and socio-economic context.

 


“If we speak of integrated design, of design-as-a-whole, of unity, we need designers able to deal with the design process comprehensively. Their education would need to be less specialised and include many disciplines now considered to be only distantly related to design, if related at all.”

Victor Papanek
Design For The Real World

 


COURSE TITLE

BA (Hons) Visual Communication
Duration – 3 years, full time

DISCIPLINE CHOICES

INTRODUCTION

The course is designed to help you become a visually intelligent and literate communicator. It develops your flexibility to solve complex visual design problems, and sensitivity to appreciate the cultural, environmental, political and socio-economic context.

Visual Communication course offers you a choice of Discipline (Subject Routes) to suite your ultimate career ambition. The Disciplines are Graphic Design, Animation and Moving Image, Photography and Illustration. You make your choice of Discipline during the later half of level 1/year 1.

The course encourages students to develop interdisciplinary and multidisciplinary approach to solving design and communication problems within an individually selected/negotiated route. Whichever discipline you choose, you have the opportunity to work with graphic design, electronic/digital media, film, illustration, print, photography, animation, television, video and three-dimensional design.